Ideas in Advertisment, Privacy, German Law

In our master course we offer a project on pervasive advertisement (it is an interdisciplinary course project from computer science and marketing) where we look at future forms of advertisement that become possible by new technologies.
The students presented a set of really exciting ideas – an I would expect (if they get some of their ideas implemented) that advertising will be more entertaining and fun in the future. For some of the ideas we discussed potential privacy issues and I promised to provide later the reference to the German privacy law that restricts the use of optical/camera devices in public spaces. The German law is at a first glance very restrictive with regard to using cameras in public spaces. In short it can be summarized that data can only obtained for a legitimate, concrete and defined purpose and that the privacy interest of the people are not higher to value as the purpose. Additionally it has to be clear to the person observed that he or she is observed. (We probably need a lawyer to figure out what is allowed 😉 In [1] the text of the law (in German) can be found.

We presented MirrorBoard at Mensch und Computer 2008 in LĂŒbeck

Last winter term I was teaching a class on Unconventional User Interfaces at the University of Linz as part of the MSc in Pervasive Computing. As part of the exercises the students had to do a project and write a paper on the topic in a group. This required to do a full round in the development (from idea creation to study).

Florian König and his group had an exciting idea for a novel form of advertisement. The user is mirrored in the advert and becomes a part of it. They implemented an interactive poster for a travel agent (users become part of the holyday scene) and tested it in-situ. The paper was accepted at the German HCI conference (Mensch und Computer) and Florian presented it today very well [1].

In the questions there was much discussion about privacy and user acceptance. We discussed whether or not such a installation would be legal in Germany (people mentioned the Datenschutzgesetz §6).

[1] Johannes Schönböck, Florian König, Gabriele Kotsis, Dominik Gruber, Emre Zaim, Albrecht Schmidt. MirrorBoard – An Interactive Billboard. Mensch und Computer 2008. LĂŒbeck. Oldenbourg Verlag, 2008, p 207-216.

Innovative in-car systems, Taking photos while driving

Wolfgang just sent me another picture (taken by a colleague of him) with more information in the head-up display. It shows a speed of 180 km/h and I wonder who took the picture. Usually only the driver can see such a display 😉

For assistance, information and entertainment systems in cars (an I assume we could consider taking photos an entertainment task) there are guidelines [1, 2, 3] – an overview presentation in German can be found in [4]. Students in the Pervasive Computing class have to look at them and design a new information/assistance system that is context aware – perhaps photography in the car could be a theme… I am already curious about the results of the exercise.

[1] The European Statement of Principles (ESoP) on Human Machine Interface in Automotive Systems
[2] AAM Guidelines
[3] JAMA Japanese Guidelines
[4] Andreas Weimper, Harman International Industries, Neue EU Regelungen fĂŒr Safety und Driver Distraction

(thanks to Wolfgang Spießl for sending the references to me)

Invited Lecture at CDTM, how fast do you walk?

Today I was at CDTM in Munich (http://www.cdtm.de/) to give a lecture to introduce Pervasive Computing. It was a great pleasure that I was invited again after last year’s visit. We discussed no less than how new computing technologies are going to change our lives and how we as developers are going to shape parts of the future. As everyone is aware there are significant challenges ahead – one is personal travel and I invited students to join our summer factory (basically setting up a company / team to create a news mobility platform). If you are interested, too drop me a mail.

Over lunch I met with Heiko to discuss the progress of his thesis and fishing for new topics as they often come up when writing 😉 To motivate some parts of his work he looked at behavioral research that describes how people use their eyes in communication. In [1] interesting aspects of human behavior are described and explained. I liked the page (251) with the graphs on walking speed as a function of the size of city (the bigger the city the faster people walk – it includes an interesting discussion what this effect is based on) and the eye contacts made dependent on gender and size of town. This can provide insight for some projects we are working on. Many of the results are not surprising – but it is often difficult to pinpoint the reference (at least for a computer science person), so this book may be helpful.

[1] IrenÀus Eibl-Eibesfeldt. Die Biologie des menschlichen Verhaltens: Grundriss der Humanethologie. Blank; Auflage: 5. A. Dezember 2004.

Booting a start-up to teach?

We made our plans for setting up a company for creating a unique learning experience more specific. Uwe Bayer from Fraunhofer IAIS used in our discussion the phrase “don’t play to run company – really run a company” – which I think describes the essences of we would like to achieve. We plan to have some detailed information (and the recruitment process) out by the end of the month. If you are a student close to finishing your studies AND you have academic skills in your subject AND you have the drive to create a start-up THEN you should contact me in the beginning of June – we look for about 20 people with IT and business background that like to take a risk!

Teacher Training: mobile phone programming in JAVA

Yesterday evening we organized a teacher training session on JAVA programming for mobile phone. We introduced them to the basics of Java ME and gave a tutorial on using Netbeans with mobility pack for creating applications. One idea for using the phone as an application platform is to increase motivation.

In some of the discussions we came across the issue of “how to teach programming” in school. I personally thing that explaining and learning the basic concepts of statement, variable, if-then, and loop is best done with not much around
 I showed some of the activities on the OLPC for programming: Pippy (http://wiki.laptop.org/go/Pippy) and Turtle Art (http://wiki.laptop.org/go/Turtle_Art) and we talked about processing (http://www.processing.org/) as a further option.

Project management, Visit to sd&m

Running successful (large scale) projects in computer science is a great challenge – very often projects are delayed and run over budget. As we aim to provide our students with all it takes to be successful in the job we have a mandatory course on project management for IT project in the BSc Systems Engineering curriculum.

This afternoon we visited sd&m (part of Capgemini) in DĂŒsseldorf to talk about the course structure and content. We are delighted that Gebhard Ritter and Oliver Stoll, both having long term experience in managing large projects, teach the course this term again. Having been myself in some of the lectures last term I became again aware how much our students can benefit from such cooperation between university and industry.

OLPC – new interface guidelines – no file menu

We have tried several of the applications (called activities) and the basic functions seem OK. Vivien liked it and was quite curious to explore it further. The photos you can take with the built-in camera are similar in quality to a good web cam.

After discussing the Microsoft Vista interface guide in the last week of our course on User Interface Engineering it was really interesting to see the OLPC/Sugar user interface guidelines. Especially the shift away from save/open to keep and the journal are enormous changes (and hence probably quite hard for people who have used computers – obviously it is not really designed for them).

Using the measure activity provides basic tools for electronics measurements. The microphone input can be used as a simple oscilloscope and the USB port provides 1A – this makes it really interesting for experimenting, see the hardware reference.

Finishing the course User Interface Engineering for this term

No we had the last lectures of the course User Interface Engineering for this term. We will have oral exams stating later this month. The whole set of slides I used over the term (a bit more than 800) are available on our website. This year we have the first time made a set of questions to assist revising the material. In total we have about 200 questions – and looking over the questions it is really interesting that user interface design is not as trivial as one thinks (after teaching it for several years 😉

Prototypes of unconventional user interfaces

In Linz the students of the course unconventional user interfaces showed their first set of functional prototypes. The topics are related to interactive mirrors, context-aware advertisement posters, healthy rear-seat entertainment, and text input while driving. The assignment was to create a system that allows creating an authentic user experience for the concept. The technical solutions were very different and ranged from a dismantled keyboard to a system using a micro-controller, from a two-way mirror with display behind to direction detection in front of an advert. Even though the prototypes were fairly simple most of them showed impressively how much of an idea a functional prototype can transport.